COVID-19 Resource Center
The COVID-19 pandemic is affecting people and businesses around the world. To varying degrees, everyone has been impacted.
During disruptive times, it’s important to stick to your plan and stay focused on your long-term goals. Especially now. This is the time to work on your practice and prepare for the post-COVID-19 world.
Below you will find helpful practice resources to help you navigate the pandemic. Bookmark this page, as we will continue to add resources throughout the crisis.
PATIENT COMMUNICATION
During times of uncertainty, the most important think you can do is over-communicate. Everything from changes to office hours to what measures you’re taking to ensure cleanliness in your office, it’s crucial to keep patients in the loop. Learn about best practices for patient communications in the course of the COVID-19 pandemic.
BUSINESS RESOURCES
There may be resources in your jurisdiction that will help you better navigate business ownership during the COVID-19 pandemic. This includes everything from government assistance to updated advertising regulations. Get access to small business assistance resources and chiropractic-specific resources in your area.
SOCIAL MEDIA STRATEGY
Your patients are spending more time online now than ever before. Social media is an excellent way to stay top-of-mind with your patients. If your social media pages have been neglected, now’s the time to get active. Access our well-rounded COVID-19 Facebook strategy, along with free images you can start posting today.
PRACTICE CLEANUP
If you have a lull in patient activity, now’s the time to work on your practice. Whether it’s organizing, painting, or even doing some gardening, your practice might benefit from a little cleanup. We’ve compiled a list of practice projects you might want to use this opportunity to tackle.
SURVIVE & THRIVE
While the world is entering an economic downturn, there are ways to mitigate the impact on your practice. In a 25-minute video, watch Perfect Patients co-founder and patient communication expert Bill Esteb detail 5 five ways to get ahead of the curve right now so that your practice not only survives, but thrives.
PRACTICE CLEANUP
It’s important to ensure your website is on-brand, up-to-date, easy to find, and ready to convert more new patients. Learn 4 easy ways to improve your website and online strategy (plus a free printable digital marketing checklist). Make the most out of this unexpected downtime and get ready for busier times ahead.
Marketing During This Time of Uncertainty
You have a once-in-a-lifetime opportunity. Now is the time to get your practice in order. It’s the perfect time to reevaluate your practice goals and digital marketing strategy.
Book a strategy session with one of our New Patient Specialists and see what you can do today to emerge stronger than ever before.