Creating A High-Converting Website

Design That Connects and Content That Persuades

First impressions are everything when prospective new patients are searching for a chiropractor online in your area. You want to keep your design and content fresh and current.

If your website design is dated, you may be sending the wrong message to prospective patients. Also, you should be able to look at your website and feel strongly that it clearly represents your practice and energy.

To that end, we’re happy to offer design and content makeover options that allow you to work with industry experts to create a website that helps convert your visitors into new patients. When you’re ready for an update, just answer a few simple questions to help us understand how we can best serve you. Most of our clients complete this in 10 minutes or so.

Blogging

Blogging adds fresh content to your site on a regular basis and establishes authority. It’s not only a powerful way to improve Google results, but your patients will appreciate the helpful content you provide them with, and it’s great for sharing on social media.

Remember, you can always send us some content along with an image and we can create the blog post for you.

Some blog post ideas:

• Your community and why you love to practice there. Introduce us to other local businesses and discuss what makes your area a great place to live and work.
• Upcoming events in the office and your community
• Change in hours, staff or holiday/weather closures
• Weekly Q & A, Patient question of the week
• Case /patient of the month. The doctor can pick a patient each month – and write about how the patient presented himself or herself in the clinic, course of treatment, and how the patient is doing now.
• Healthy tips (e.g. how to properly garden, rake leaves, shovel snow)
• Exercises and stretches to do at home
• Favorite healthy recipes
• And much more!

Creating Fresh Website Content

You can send fresh content, edits, or photos to support@perfectpatients.com anytime and we’ll update your website for you. Just let us know the page you’d like to update – or, if a new page, specify that as well – and whatever changes you’d like to make. This makes your website more dynamic and improves SEO.