Get to Know the Author

Bill Esteb

About
Bill Esteb

Bill Esteb is a well known author and chiropractic advocate. He’s written 9 books about chiropractic care - from the patient’s point of view. He currently writes for Perfect Patients and Patient Media. Check out Bill’s work on Patient Media or connect with him on LinkedIn.
Perfect Patients | Annual Client Survey

Bill Esteb

7 August 2014

Perfect Patients | Annual Client Survey

Just a heads up to be watching your inbox for our annual client survey. Every August we canvas Perfect Patients clients to uncover their perceptions of our website service and identify areas where we hit the mark and areas that need some work. Over the years, this client feedback has helped direct our development decisions […]

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Do You Have Our Latest eBook?

Bill Esteb

7 August 2014

Do You Have Our Latest eBook?

We have been gratified by the popularity of our 300 New Patients eBook. If you haven’t downloaded your complimentary copy revealing the first visit perceptions of hundreds of new patients, do so here. As a follow up, we’ve done a major rewrite of our other eBook: 10 Ways to Get New Patients From the Internet. […]

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Patient Reviews More Important Than Ever

Bill Esteb

5 August 2014

Patient Reviews More Important Than Ever

More research is coming in confirming the importance of patient reviews. The findings of the recently published 2014 Bright Local Consumer Review Survey have special relevance for health care providers. Read the results for yourself, however here are some highlights: Up from 79% last year, 88% of survey respondents trust online reviews as much as […]

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eBook Reveals What New Patients Really Think…

Bill Esteb

24 June 2014

eBook Reveals What New Patients Really Think…

Imagine if your new patients used words such as “embarrassed,” “disappointed,” “preachy,” “annoying” or “confused” to describe their first visit experience. You’d want to know about it so you could fix it, right? Over 300 brutally honest reviews from actual new patients are contained in our new eBook. If you haven’t yet, download your complimentary […]

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Freelance SEO Consultant Ruins Chiropractor’s Reputation

Bill Esteb

24 June 2014

Freelance SEO Consultant Ruins Chiropractor’s Reputation

It’s an increasingly common tale: chiropractors who were seduced by the overtures of zealous freelance SEO consultants who used risky techniques to artificially boost the doctor’s website. Recent updates to the Google algorithm have now detected these efforts. And the penalties are harsh—with affected websites dropping to page 10 or being banned altogether! These “black […]

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Who Is Vortala?

Bill Esteb

24 June 2014

Who Is Vortala?

From time to time you may encounter an email link or a mention of “Vortala.” That’s us! Vortala is the parent company of Perfect Patients. The word Vortala is derived from the word “vortal” which is defined as a “vertical industry portal.” Vortals typically provide information and other services that educate users in a specific […]

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