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Get to Know the Author

Bill Esteb

About
Bill Esteb

Bill Esteb is a well known author and chiropractic advocate. He’s written 9 books about chiropractic care - from the patient’s point of view. He currently writes for Perfect Patients and Patient Media. Check out Bill’s work on Patient Media or connect with him on LinkedIn.
Scams, Frauds and Cons

Bill Esteb

9 April 2015

Scams, Frauds and Cons

Because you have a website and we display your contact information for current and future patients, expect to receive all manner of solicitations from reputable, but more likely, nefarious scammers. While we employ several strategies to confound automated bots that visit your site to harvest contact details, nothing is totally foolproof. Before falling for some […]

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Google’s Upcoming Algorithm Update

Bill Esteb

9 April 2015

Google’s Upcoming Algorithm Update

Google announced that on April 21, 2015 they will be rolling out an update that places greater emphasis on websites that are mobile-friendly. Like your Perfect Patients website. We saw this coming months ago so your site is compliant. However, your competitors with discount providers are likely to see a significant drop in their site’s […]

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New Patient Tracker Version 2.0

Bill Esteb

30 October 2014

New Patient Tracker Version 2.0

Our exclusive New Patient Tracker technology has been rewritten and is humming along on your website, identifying the behaviors of website visitors who later become new patients. Rewritten from the ground up, our 2.0 version is a stand-alone program that resides on its own dedicated server. “The computer processing power required to connect-the-dots is enormous,” […]

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Annual Client Survey

Bill Esteb

30 October 2014

Annual Client Survey

As you know, each August we take the pulse of Perfect Patients by conducting a company-wide client survey. We want to know what we can do better. What are our strengths? What are the most important features? Where should we be investing our future development resources? Thank you to all those who participated. And congratulations […]

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Refer Your Dentist. Get Your Website at Half Price.

Bill Esteb

7 August 2014

Refer Your Dentist. Get Your Website at Half Price.

Perfect Patients is expanding into dentistry under our Vortala sister brand of Smile Marketing. As we launch our website service into the dental sector, we’re encouraging our valued Perfect Patients clients to refer their dentist to Smile Marketing: smilemarketing.com When they sign up for our service and name you as the referral source, we’ll cut […]

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Perfect Patients | Annual Client Survey

Bill Esteb

7 August 2014

Perfect Patients | Annual Client Survey

Just a heads up to be watching your inbox for our annual client survey. Every August we canvas Perfect Patients clients to uncover their perceptions of our website service and identify areas where we hit the mark and areas that need some work. Over the years, this client feedback has helped direct our development decisions […]

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