Who Is Vortala?

Who Is Vortala?

Bill Esteb

By Bill Esteb


Published June 24, 2014
Updated May 8, 2020

Vortala and Smile Marketing logosFrom time to time you may encounter an email link or a mention of “Vortala.” That’s us! Vortala is the parent company of Perfect Patients.

The word Vortala is derived from the word “vortal” which is defined as a “vertical industry portal.” Vortals typically provide information and other services that educate users in a specific industry. In this case health care.

Vortala has recently launched its dental website service offering under the banner of Smile Marketing. (If your dentist needs a high performance website provided as a service, direct him or her to www.SmileMarketing.com.) In the coming year Vortala will be entering the optometric vertical through EyeSites.com and the veterinarian vertical through the VetMedia.com branding.