Social media is all about knowing your audience. Understanding how your patients think and feel is essential to building an engaged patient community. When refining your social media strategy, it’s also important to manage your expectations.
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10 November 2016
5 Ways to Connect With Patients Emotionally
Convincing a patient to trust you over a dozen other chiropractors in their area that are just a click away isn’t easy. Why should they? To separate yourself from the competition, you must cultivate a bond that stirs an emotional connection.
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1 November 2016
Google AdWords Vs. AdWords Express For Chiropractors
Online advertising is a great way to expedite new patient growth. Rather than waiting for the long-term benefits of organic rankings, pay-per-click (PPC) marketing ensures instant visibility in search results.
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26 October 2016
The Secrets to Successful Chiropractic Email Marketing
When it comes to marketing your practice, getting new patients may be a priority. But it’s not your only priority. Happy, engaged patients are the keys to practice growth and sustainability. Email marketing is a great way to promote these goals.
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4 August 2016
Perfect Patients WebinSite | August 2016
In the August 2016 WebinSite, we will be introducing updates to the New Patient Tracker and other additions to our service. In addition, learn about compliance and how your online marketing efforts should adhere to your jurisdiction’s regulations.
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15 July 2016
Traditional Advertising vs. Social Media for Chiropractors
Social media has become part of our everyday lives. And not just from a personal standpoint. It has a huge impact on the world of marketing, influencing much of what we see and do on the Internet. So how do social media and traditional media stack up?
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