Your online reputation. Most practices don’t take it seriously. Until they get stung by that first one-star review. Over 85 percent of patients do online research before scheduling a doctor’s appointment. Further, 79 percent of consumers trust online reviews as much as they’d trust a personal recommendation. So a 2.5-star average rating on your Google […]
Continue Reading →Get to Know the Author
Randi Grant
27 February 2019
Should You Copy Someone Else’s Content?
Whether it’s a new website design or ongoing marketing activities, writing new content is one of the most time-consuming tasks. It’s also one of the most rewarding tasks. Publishing a steady flow of content helps keep patients engaged and improves visibility on search engines. The challenge is… it takes time to write a new webpage […]
Continue Reading →Randi Grant
17 October 2017
The High Cost of a Discount Chiropractic Website
It’s tempting to go after a bargain, be it at the mall, the car dealership, or when choosing a chiropractic website provider. It’s particularly appealing when you’re not seeing enough new patients; therefore, your marketing budget is tight. But remember – you get what you pay for.
Continue Reading →Randi Grant
14 July 2017
5 Awesome Chiropractic Website Examples
We talk a lot about chiropractic website design and what makes a website “conversion-friendly,” but today we thought we’d show you. Here are five awesome chiropractic website designs along with explanations of how the designs will help the doctors get more new patients.
Continue Reading →Randi Grant
11 July 2017
Practice Building Tip #2: Manage Your Inventory
What surprises most chiropractors is that they don’t actually have the capacity to enlarge their practice. That’s why so many chiropractors will launch some new marketing campaign, experience a temporary uptick in their numbers, and then return to their previous patient volume.
Continue Reading →Randi Grant
29 June 2017
Practice Building Tip #1: A High Converting Practice Website
In case you haven’t noticed, we’re researching, shopping and buying more things online than ever before. When we want something, we simply fire up Google – whether shoes, barbecue grills or a health care practitioner. Even those coveted referrals visit your website to “check you out” before becoming a new patient. In other words, these days having an effective chiropractic website is the key to building a thriving practice.
Continue Reading →