Get to Know the Author

Randi Grant

About
Randi Grant

High school English teacher turned writer and digital marketer who loves content creation, lead generation, A/B testing, and regular visits to the chiropractor.
Facebook ads strategy

Randi Grant

16 August 2021

The Recipe for a Winning Chiropractic Facebook Ads Strategy

When executed properly, Facebook ads can be an effective tool for generating new chiropractic patients. But what’s the secret to creating successful ads? Our in-house Facebook Ads team shares the recipe for success.

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chiropractic-storytelling-photography (1)

Randi Grant

12 July 2021

Use Professional Photography to Tell Your Chiropractic Story

Chiropractic marketing is about telling your practice story. Showing up authentic to attract like-minded patients. One of the most powerful ways to do this digitally is with high-quality photos on your practice website. And we’re not talking about high-quality stock photos. Prospective patients want to see you.

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google ads vs seo

Randi Grant

29 September 2020

Are Google Ads More Important Now Than SEO?

You may hear us talk about Google Ads for chiropractors a lot more these days. The reason? It’s not to “upsell ” you. Because, honestly, most of the money you spend goes straight to Google. The reason is that Google is continually evolving the search results, including ad placements and their prominence. Today, ad space […]

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PP blog post-calls

Randi Grant

14 July 2020

10 Lessons We Learned from Listening to 5,000 New Patient Calls

You’re used to us talking about website conversion because, well, that’s what we do. We turn website visitors into new patient leads who pick up the phone and call your practice.

But what happens when they call? It’s up to you and your office staff to…

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