Get to Know the Author

Randi Grant

About
Randi Grant

High school English teacher turned writer and digital marketer who loves content creation, lead generation, A/B testing, and regular visits to the chiropractor.
survey

Randi Grant

27 April 2017

Chiropractic Website Flaw Revealed By Survey

After examining the results of hundreds of chiropractors taking a seven question quiz about their practice website, a surprising trend emerged. Before I share it, and what it means to chiropractors who want new patients from the Internet, consider…

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phone

Randi Grant

25 April 2017

Are You Getting the Chiropractic Website Service You Deserve?

When it comes to online marketing, you’re never “finished.” Your website must constantly be cared for to maintain its new-patient-pulling power. Below you’ll learn about the service required – before and after launch – to ensure an effective, patient-producing chiropractic website. What Happens Before Launch The online space is competitive, making it important that your […]

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PPC

Randi Grant

13 April 2017

Google AdWords vs. Facebook Ads For Chiropractors

Google or Facebook. Where should you put your new patient marketing dollars? It’s not cut and dry. Many digital marketers pit Google AdWords and Facebook Ads against each other. After all, one must be “better” than the other, right?

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click

Randi Grant

7 April 2017

PPC and Chiropractic Website Design

The era of yellow page advertising is over. Rather than skimming through a big yellow book of telephone numbers, prospective chiropractic patients are turning to the Internet. Learn how online advertising can generate new patients fast, but how inefficient campaigns can deplete your budget even faster.

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online-marketing

Randi Grant

24 March 2017

March 2017 Chiropractic Scholarship Winner

Twice each year, Perfect Patients awards a $500 scholarship to the chiropractic student who best answers the following essay question: “What are the most important distinctions between chiropractic care and medical treatment and what challenges or opportunities do they create for chiropractors communicating with new patients?” We are pleased to announce Courtney Brandenburg as the […]

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phone

Randi Grant

22 March 2017

Does Your Front Desk Convert New Patients?

Your office phone rings. Once, twice, three times. Who’s going to answer it? What are they going to say? Someone doesn’t become a patient once they decide to pick up the phone. Conversion occurs after someone talks to your front desk.

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