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Chiropractic advertising and marketing are often used interchangeably. However, while all advertising typically falls under the marketing umbrella, they are not mutually exclusive. There are a few distinct differences, especially in the digital realm. As we discuss marketing and advertising and traditional versus digital methods, here are 3 questions to ask yourself about each technique: […]Continue Reading >
Who is it on your team that is in charge of regularly adding new patients as subscribers to your website?Continue Reading >
We've always seen SEO as a distinction between an explicit search and an implicit search. Google calls it: local intent.Continue Reading >
No, these aren't the questions pondered by monks sitting in silent meditation! These are the questions we imagine when designing your practice website.Continue Reading >
The answers to the five questions we ask you each year provide helpful direction for our forward development and the addition of new patient generating features.Continue Reading >