Category Archives: Email Marketing

Apple’s New Privacy Update and Your Email Marketing

Apple recently started rolling out their latest iOS 15 software update. In this update, there are new privacy features including Mail Privacy Protection. This privacy update is good news for those wanting more email privacy as a consumer, but as a business owner, it is likely to impact your email marketing efforts.

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Do Patients Engage with Your Emails?

It’s frustrating when people don’t engage with your marketing activities. You write up an article, post on social media, or send out an email campaign – and nothing comes from it. There could be several culprits. Your messaging is off, you’re using the wrong channel, or maybe you’re not following best practices. This is often […]

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Sending Holiday Emails in the New Year

We talk a lot about how to get new patients, but it’s important not to forget your existing patients. After all, better retention leads to more referrals. And referrals are often the best new patients. One of the simplest, most effective ways to boost retention is by emailing your patient list. The holiday season is […]

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Do’s and Don’ts of
Email Marketing

Email is the continuation of the conversation with your patients and the start of the conversation with prospective patients. With that spirit in mind, here are a few things to avoid and what to do instead in your email marketing.

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[WEBINAR] Email Your Way to a Busier Practice

Did you know email usage worldwide will top 3 billion users by 2020? Get ahead of the curve and learn how to use this powerful tool to grow your practice in this month’s chiropractic marketing webinar. During this information-packed webinar hosted by Perfect Patients co-founder Bill Esteb, you’ll learn: The six important patient emails and […]

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The Chiropractor’s Email Marketing Cheat Sheet [INFOGRAPHIC]

Email marketing. It’s one of those things many know they should be doing, but most don’t know where to start. What makes a good email? How do I get people to open it? What should I even say in the email? That’s why we’ve created this email marketing cheat sheet just for chiropractors. Now you […]

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