Category Archives: Practice Management

10 Lessons We Learned from Listening to 5,000 New Patient Calls

You’re used to us talking about website conversion because, well, that’s what we do. We turn website visitors into new patient leads who pick up the phone and call your practice.

But what happens when they call? It’s up to you and your office staff to…

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Mitigating Fear as Your Practice Reopens

Fear. Anxiety. Uncertainty. Words we’ve all been hearing and feeling a lot lately. Which is why it’s important to address an issue that many of you may be facing right now, and that is fear and anxiety in your patients and staff. As some businesses begin to reopen and restrictions are lifted, you may find […]

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Your New Patient Problem Might Really be a Math Problem

Imagine this: You’ve been in practice for 8 years in an affluent suburban town of about 40,000 people. You get a steady trickle of new patients most months and have a large roster of loyal return patients. But your finances are feeling tight. One of your CA’s just quit and you’re actually relieved because the […]

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When Is It Time to Hire an Associate Chiropractor?

There are several reasons why you might consider hiring an associate chiropractor.

Maybe you have an overwhelming workload of patients. Maybe you want to spend more time with your family. Maybe you feel compelled to mentor a graduate whose shoes you once filled.

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Discovering Your Chiropractic Business Brand

Chances are you became a chiropractor so you could help people – to improve lives with chiropractic care. While you refer to yourself as a practice, in reality, you are a small business. Therefore, you face one of the most vexing challenges facing all small businesses: getting and keeping customers. Sure, we call them patients, […]

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