Category Archives: Chiropractic Marketing

5 Chiropractic Digital Marketing Factors: Website Traffic

Chiropractic digital marketing doesn’t just consist of building a website. It’s about designing a patient-friendly website that gains traffic and converts patients from a variety of digital channels. With over a decade of experience managing the online presence of thousands of chiropractic practices, we’ve discovered five key digital marketing factors that boost new patient results: […]

Continue Reading →

Chiropractic Advertising vs. Marketing

Chiropractic advertising and marketing are often used interchangeably. However, while all advertising typically falls under the marketing umbrella, they are not mutually exclusive. There are a few distinct differences, especially in the digital realm. As we discuss marketing and advertising and traditional versus digital methods, here are 3 questions to ask yourself about each technique: […]

Continue Reading →

How to Use Pay-Per-Click in Your
Chiropractic Marketing

What if we told you there was a guaranteed way to the top of the page on Google? You’ll be able to reach prospective patients online who are outside your jurisdiction or, better yet, who don’t even know they need a chiropractor. Pay-per-click advertising, or PPC, could be the secret weapon your chiropractic marketing plan […]

Continue Reading →

5 Chiropractic Digital Marketing Factors:
Email Marketing

Email is the continuation of the conversation with your patients and the start of the conversation with prospective patients. With that spirit in mind, here are a few things to avoid and what to do instead in your email marketing.

Continue Reading →