Category Archives: Paid Traffic (PPC)

How to Use Pay-Per-Click in Your
Chiropractic Marketing

What if we told you there was a guaranteed way to the top of the page on Google? You’ll be able to reach prospective patients online who are outside your jurisdiction or, better yet, who don’t even know they need a chiropractor. Pay-per-click advertising, or PPC, could be the secret weapon your chiropractic marketing plan […]

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Google AdWords vs. Facebook Ads For Chiropractors

Google or Facebook. Where should you put your new patient marketing dollars? It’s not cut and dry. Many digital marketers pit Google AdWords and Facebook Ads against each other. After all, one must be “better” than the other, right?

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PPC and Chiropractic Website Design

The era of yellow page advertising is over. Rather than skimming through a big yellow book of telephone numbers, prospective chiropractic patients are turning to the Internet. Learn how online advertising can generate new patients fast, but how inefficient campaigns can deplete your budget even faster.

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Google AdWords Vs. AdWords Express For Chiropractors

Online advertising is a great way to expedite new patient growth. Rather than waiting for the long-term benefits of organic rankings, pay-per-click (PPC) marketing ensures instant visibility in search results.

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UPDATE: Google Ditches Sidebar PPC Ads

For years, Google AdWords has enabled advertisers to get their message out above, below, and – up until now – at the side of desktop search results pages. That’s right, Google has officially dumped the pay-per-click (PPC) ads on the right sidebar.

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