When it comes to choosing a digital marketing partner, chiropractors often wonder if switching providers will bring them better results. A new company may advertise flashier designs, bold promises of more patients, or premium-sounding packages. But before you uproot what’s already working, it’s worth asking: Is the grass really greener on the other side? The […]
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Stella Crosti
Stella Crosti
11 September 2025
What to Look for in a Digital Marketing Agency and Web Design Company for Your Chiropractic Practice
Stella Crosti
11 September 2025
GEO: The Next Evolution in AI Search for Chiropractors
Search is changing — again. Not long ago, being found online was all about Google rankings. Patients would type “chiropractor near me” or “chiropractic for back pain” into the search bar, and the clinics that invested in SEO came out on top. But today, there’s a new player: AI-driven search. Patients are turning to tools […]
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20 August 2025
The High Cost of a Missed Call: Why Chiropractors Can’t Afford to Let Patients Go to Voicemail
The High Cost of a Missed Call: Why Chiropractors Can’t Afford to Let Patients Go to Voicemail Picture this: a potential new patient is scrolling through Google, finds your chiropractic website, and decides to pick up the phone. They’re in pain, they’re ready to book, and they’re reaching out for help. But no one answers. […]
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29 July 2025
Google Update: How Instagram Posts Now Appear in Search Results, And What Chiropractors Need to Know
Google Update: How Instagram Posts Now Appear in Search Results, And What Chiropractors Need to Know As of July 2025, Instagram introduced a game-changing update that could revolutionize how your chiropractic practice appears in online searches. For the first time, public content from professional Instagram accounts can now show up directly in Google search results, transforming […]
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26 June 2025
Google’s AI Search Update: What Chiropractors Need to Know to Stay Visible
Have you noticed Google looking different lately? You’re not imagining things. Google has rolled out AI-powered search results that are fundamentally changing how patients find chiropractors online. Instead of the traditional list of 10 blue links, Google now often provides AI-generated summaries at the top of search results. These “AI Overviews” pull information from multiple […]
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11 June 2025
The Chiropractor’s Guide to HIPAA – Compliant Responses to Online Patient Reviews
Chiropractors can confidently respond to online patient reviews while staying HIPAA compliant by using general, respectful language and redirecting sensitive conversations offline. This guide offers practical tips and ready-to-use templates to help protect your practice and build trust with prospective patients.
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