Google or Facebook. Where should you put your new patient marketing dollars? It’s not cut and dry. Many digital marketers pit Google AdWords and Facebook Ads against each other. After all, one must be “better” than the other, right?
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7 April 2017
PPC and Chiropractic Website Design
The era of yellow page advertising is over. Rather than skimming through a big yellow book of telephone numbers, prospective chiropractic patients are turning to the Internet. Learn how online advertising can generate new patients fast, but how inefficient campaigns can deplete your budget even faster.
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24 March 2017
March 2017 Chiropractic Scholarship Winner
Twice each year, Perfect Patients awards a $500 scholarship to the chiropractic student who best answers the following essay question: “What are the most important distinctions between chiropractic care and medical treatment and what challenges or opportunities do they create for chiropractors communicating with new patients?” We are pleased to announce Courtney Brandenburg as the […]
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22 March 2017
Does Your Front Desk Convert New Patients?
Your office phone rings. Once, twice, three times. Who’s going to answer it? What are they going to say? Someone doesn’t become a patient once they decide to pick up the phone. Conversion occurs after someone talks to your front desk.
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19 September 2016
2016 Chiropractic Scholarship Winner
Thank you to all of the students who entered our September 2016 Chiropractic Scholarship contest! Perfect Patients created the scholarship program to help students limit their debt as they pursue their dreams of working in the chiropractic profession. We are delighted to announce that we have chosen the recipient of the September 2016 $500 Perfect […]
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5 August 2016
3 Things to Know about Local SEO
You are probably familiar with the most popular search engines, like Google and Bing. But did you know that these platforms have their own local search function?
To take advantage of this function, you first have to understand the basics of local search engine optimization (SEO).
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