Chiropractic New Patients: Conversion
You don’t want clicks. You don’t want visitors. You don’t want tire kickers. And if the truth be told, you don’t even want a website. You want new patients!
Watch this short 6-minute video.
While competing chiropractic website providers will often beat their chest about search engines, what good is a stream of visitors who don’t become patients? Turns out, converting visitors into new chiropractic patients is largely lost on geeks and coders!
We offer a variety of features and content specifically designed to motivate prospects to pick up the phone and call your office:
Multiple Entry Points
You can’t convert someone who doesn’t find something of interest. So, like the most highly-trafficked sites on the web, the home page of your Perfect Patients website features teasers, snippets and lead-ins. One or more is guaranteed to pique the interest of just about anyone.
The Largest Source of New Patients
As a Perfect Patients client, your practice is listed on over 100 new patient generating pages at our sister website, www.ChooseNatural.com. We intercept thousands who are researching health issues you regularly help, but who hadn’t considered chiropractic care.
Home Page Video
The short, one-minute home page video (optional) offers a simple and compelling explanation of chiropractic. As visitors learn what chiropractic is (and what it isn’t), they are inspired to dig deeper and learn about you and what to expect on their first visits.
First Visit Video
Used in thousands of practices around the world, this 4 ½ minute video neutralizes the most common myths and misconceptions about chiropractic. Remove these emotional barriers and visitors are more likely to take the critical step of calling your office.
At Home Tests
Your Perfect Patients website features directions on how to conduct several at home tests. These involve website visitors who can experientially discover reduced range of motion, contracted leg length and other signs that validate the need to begin chiropractic care.
Call to Action
Without pandering or becoming over-bearing, virtually every article includes a statement that urges readers to take action and call your office. These simple, embedded commands are often all it takes to convince a visitor to call your office.
For Skeptics Only
This 10-page section of your Perfect Patients website addresses some of the most common objections raised by those who are critical of chiropractic. Even hardcore skeptics will observe, “Hmm. I never thought of it like that way before.”
Newsletter Subscription
Even if visitors don’t immediately become patients, virtually every page encourages them to become subscribers to your eNewsletters. Think of subscribers as new patients that just aren’t “ripe” yet.
As the Internet is an increasing part of everyday life, it’s all about conversion!
Watch this short 6-minute video where Bill Esteb explains how Perfect Patients tops chiropractic website providers to grow your practice.






