Get to Know the Author

Randi Grant

About
Randi Grant

High school English teacher turned writer and digital marketer who loves content creation, lead generation, A/B testing, and regular visits to the chiropractor.
google-stats

Randi Grant

7 June 2017

Chiropractor Website Performance to Analyze

Google Analytics provides valuable insight into how your chiropractic website is doing – how much traffic it’s getting, how visitors are engaging with your site, and more. While the most important metric to measure when it comes to your website is how many new patients it’s producing, it’s important to know how to interpret the analytics data to find and correct any roadblocks to new patient conversion.

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new patients

Randi Grant

25 May 2017

7 Ways to Get New Chiropractic Patients [Part 1]

Chiropractors have been facing this challenge for decades. Getting new customers is a constant preoccupation of virtually all small businesses. And make no mistake; your practice is a business.

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seo-magnify

Randi Grant

28 April 2017

2017 Local SEO Survey Results Are In

Where is local online search heading? After taking a year off, the latest version of the Local Search Ranking Factors survey has been released and we explore what it means for chiropractic SEO.

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PPC

Randi Grant

13 April 2017

Google AdWords vs. Facebook Ads For Chiropractors

Google or Facebook. Where should you put your new patient marketing dollars? It’s not cut and dry. Many digital marketers pit Google AdWords and Facebook Ads against each other. After all, one must be “better” than the other, right?

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click

Randi Grant

7 April 2017

PPC and Chiropractic Website Design

The era of yellow page advertising is over. Rather than skimming through a big yellow book of telephone numbers, prospective chiropractic patients are turning to the Internet. Learn how online advertising can generate new patients fast, but how inefficient campaigns can deplete your budget even faster.

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phone

Randi Grant

22 March 2017

Does Your Front Desk Convert New Patients?

Your office phone rings. Once, twice, three times. Who’s going to answer it? What are they going to say? Someone doesn’t become a patient once they decide to pick up the phone. Conversion occurs after someone talks to your front desk.

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