Google Analytics provides valuable insight into how your chiropractic website is doing – how much traffic it’s getting, how visitors are engaging with your site, and more. While the most important metric to measure when it comes to your website is how many new patients it’s producing, it’s important to know how to interpret the analytics data to find and correct any roadblocks to new patient conversion.
Continue Reading →Category Archives: Chiropractic Marketing
Chiropractors have been facing this challenge for decades. Getting new customers is a constant preoccupation of virtually all small businesses. And make no mistake; your practice is a business.
Continue Reading →If you could increase your new patient inquiries by 25%, would you? A new study by Bright Local on the impact of online reviews on consumer choices reveals how you might be able to do just that. You just need to focus as much attention on your online reputation as you do your real-world reputation. […]
Continue Reading →Your office phone rings. Once, twice, three times. Who’s going to answer it? What are they going to say? Someone doesn’t become a patient once they decide to pick up the phone. Conversion occurs after someone talks to your front desk.
Continue Reading →About half of U.S. small businesses have a website. But simply having a website isn’t nearly enough if you want a web presence that nurtures existing patients and entices prospective patients to choose you. You need a comprehensive online marketing strategy.
Continue Reading →The goals of most practice websites are to get more website visitors, more interested prospects, and – most important of all – more new patients. The problem is most chiropractors aren’t sure what needs to be done to reach those goals.
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