As a chiropractor, and small business owner, this may sound familiar. You’ve received an unsolicited robocall from someone implying that they’re from Google, or that they’re in some way affiliated with Google. They tell you about all the “shortcomings” of your website and/or your Google listing.Continue Reading →
Category Archives: SEO
Search engine optimization (SEO) is often misunderstood as a web marketing strategy that produces overnight results. For this reason, its reputation has been tainted by overzealous companies that overpromise results.Continue Reading →
If you’ve considered hiring a web marketing service, or even doing the marketing yourself, you’ve probably heard about search engine rankings. You might have received solicitations from chiropractic SEO companies about the importance of achieving “page one rankings.”Continue Reading →
Link building. I’m sure you’ve heard of it. You’ve probably been encouraged to do it by your digital marketing provider and found yourself overwhelmed by the thought of it.
But you don’t have to be.
Here we’ll break down what link building really is (spoiler: it’s relationship building) and offer five simple strategies for getting new links.
Google has a knack for shaking things up when you least expect it, and their most recent update is no exception. On August 6th, 2015, Google revised how business listings are displayed in map results. Your chiropractic practice can show up in local map results if your listing is optimized, and if you’re a Perfect […]Continue Reading →
When it comes to your chiropractic website, the trinity of information known as NAP (Name, Address, and Phone Number) plays an integral role in the overall success of your SEO strategy. Sure, it may sound simple enough – be sure to include your name, address, and phone number on your website. Unfortunately, it’s not quite […]Continue Reading →