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Category Archives: SEO

Robocallers Who Imitate Google

As a chiropractor, and small business owner, this may sound familiar. You’ve received an unsolicited robocall from someone implying that they’re from Google, or that they’re in some way affiliated with Google. They tell you about all the “shortcomings” of your website and/or your Google listing.

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SEO For Chiropractors: It’s a Marathon, Not a Sprint

Search engine optimization (SEO) is often misunderstood as a web marketing strategy that produces overnight results. For this reason, its reputation has been tainted by overzealous companies that overpromise results.

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Why Page One Rankings Aren’t Everything in Chiropractic SEO

If you’ve considered hiring a web marketing service, or even doing the marketing yourself, you’ve probably heard about search engine rankings. You might have received solicitations from chiropractic SEO companies about the importance of achieving “page one rankings.”

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How to Earn Backlinks For Your Chiropractic Website

Earning trust with Google is no different from earning trust in the real world. Your real world practice reputation determines whether existing patients come back to you and whether prospective patients choose you as their chiropractor. Search engines operate under the same premise: if you want to be rewarded, you first must earn their trust. […]

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Google Local Update: What You Need to Know

Google has a knack for shaking things up when you least expect it, and their most recent update is no exception. On August 6th, 2015, Google revised how business listings are displayed in map results. Your chiropractic practice can show up in local map results if your listing is optimized, and if you’re a Perfect […]

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