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Chiropractic marketing is about telling your practice story. Showing up authentic to attract like-minded patients. One of the most powerful ways to do this digitally is with high-quality photos on your practice website. And we’re not talking about high-quality stock photos. Prospective patients want to see you.
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When it comes to online marketing, you’re never “finished.” Your website must constantly be cared for to maintain its new-patient-pulling power. Below you’ll learn about the service required – before and after launch – to ensure an effective, patient-producing chiropractic website. What Happens Before Launch The online space is competitive, making it important that your […]
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Google or Facebook. Where should you put your new patient marketing dollars? It’s not cut and dry. Many digital marketers pit Google AdWords and Facebook Ads against each other. After all, one must be “better” than the other, right?
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The era of yellow page advertising is over. Rather than skimming through a big yellow book of telephone numbers, prospective chiropractic patients are turning to the Internet. Learn how online advertising can generate new patients fast, but how inefficient campaigns can deplete your budget even faster.
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If you're a "referral-based" practice, you don't need the Internet. Right? Not so fast. Using your website to get more new patients is an underutilized method of marketing, particularly for those who rely primarily on referrals.
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