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There are several key chiropractic website pages that convert new patients from the Internet. The About Us page is possibly the most difficult one to write. It’s hard to talk about yourself in any setting – especially when website visitors are determining whether or not to book an appointment. Here are a few Do’s and […]Continue Reading >
Imagine a promotional channel in which you can target the gender of a prospect, their age, and their proximity to your practice. Now imagine doing so at a very low cost. This is what social media advertising can do. Maybe you’ve dabbled on social media and have yet to see results. But one month of […]Continue Reading >
Chiropractic advertising and marketing are often used interchangeably. However, while all advertising typically falls under the marketing umbrella, they are not mutually exclusive. There are a few distinct differences, especially in the digital realm. As we discuss marketing and advertising and traditional versus digital methods, here are 3 questions to ask yourself about each technique: […]Continue Reading >
Chiropractic digital marketing doesn’t just consist of building a website. It’s about designing a patient-friendly website that receives traffic from a variety of digital channels. With over a decade of experience managing the online presence of thousands of chiropractic practices, we’ve discovered five key digital marketing factors essential to maximizing new patient results: High-Converting Website Website Traffic […]Continue Reading >
What if we told you there was a guaranteed way to the top of the page on Google? You’ll be able to reach prospective patients online who are outside your jurisdiction or, better yet, who don’t even know they need a chiropractor. Pay-per-click advertising, or PPC, could be the secret weapon your chiropractic marketing plan […]Continue Reading >