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Chiropractic advertising and marketing are often used interchangeably. However, while all advertising typically falls under the marketing umbrella, they are not mutually exclusive. There are a few distinct differences, especially in the digital realm. As we discuss marketing and advertising and traditional versus digital methods, here are 3 questions to ask yourself about each technique: […]Continue Reading >
Most chiropractors were set up to struggle in chiropractic college through the way they learned anatomy, neurology and chiropractic technique. The professor spoke. We took notes. We regurgitated the information back onto the test. And we moved through the system. Out in practice, we make the huge mistake of modeling our chiropractic patient communications after the way we experienced it in educational institutions. And it's not working.Continue Reading >
We’re excited to announce our upcoming Digital Marketing Boot Camp for chiropractors taking place in Chicago and Minneapolis! If you’re confused, overwhelmed, or discouraged by online marketing, or if you simply want to learn how to get more new patients from the Internet, this workshop is for you. Hosted by Perfect Patients co-founder Bill Esteb, […]Continue Reading >
Facebook advertising can be a powerful tool to grow your practice when it is used appropriately and in combination with a complete chiropractic marketing plan. But how do you know if you are doing it correctly? First, let’s make sure you are following the rules. Then, we’ll share a few actionable tips you can use […]Continue Reading >
Perfect Patients is proud to announce we have teamed up with Epic Practice to be an exhibitor at their 9th Annual Epic Impact event. Check out what Dr. David Jackson and Team Epic have in store for you September 29-30, 2017 in San Diego! WHY EPIC IMPACT? Impact 2017 is not a seminar… it’s an […]Continue Reading >