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Chiropractic advertising and marketing are often used interchangeably. However, while all advertising typically falls under the marketing umbrella, they are not mutually exclusive. There are a few distinct differences, especially in the digital realm. As we discuss marketing and advertising and traditional versus digital methods, here are 3 questions to ask yourself about each technique: […]Continue Reading >
Did you know email usage worldwide will top 3 billion users by 2020? Get ahead of the curve and learn how to use this powerful tool to grow your practice in this month’s chiropractic marketing webinar. During this information-packed webinar hosted by Perfect Patients co-founder Bill Esteb, you’ll learn: The six important patient emails and […]Continue Reading >
Chiropractic digital marketing doesn’t just consist of building a website. It’s about designing a patient-friendly website that is fed through the top digital channels. With over a decade of experience managing the online presence of thousands of practices, we’ve discovered five key digital marketing factors essential to maximizing new patient results: Online Reviews Email Marketing […]Continue Reading >
Did you know that 85% of consumers trust online reviews as much as a personal recommendation? That means your online reputation is just as important as your real-world reputation. Join Perfect Patients Marketing Team Leader, Randi Grant, as she interviews our resident online reviews expert, Alicia Hardy. In this 25-minute, information-packed webinar, you’ll learn: The […]Continue Reading >
Continuing in our overview of key chiropractic digital marketing terms, we’re going to discuss six more topics. If you missed the first post or just want to check it out again, then you can read it here. Digital marketing can seem complicated but it really doesn’t have to be. Let’s go through this together so […]Continue Reading >