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Digital Marketing
Latest Post

Chiropractic Advertising vs. Marketing

Chiropractic advertising and marketing are often used interchangeably. However, while all advertising typically falls under the marketing umbrella, they are not mutually exclusive. There are a few distinct differences, especially in the digital realm. As we discuss marketing and advertising and traditional versus digital methods, here are 3 questions to ask yourself about each technique: […]

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Annual Client Survey

Annual Client Survey

As you know, each August we take the pulse of Perfect Patients by conducting a company-wide client survey. We want to know what we can do better. What are our strengths? What are the most important features? Where should we be investing our future development resources? Thank you to all those who participated. And congratulations […]

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Refer Your Dentist. Get Your Website at Half Price.

Refer Your Dentist. Get Your Website at Half Price.

Perfect Patients is expanding into dentistry under our Vortala sister brand of Smile Marketing. As we launch our website service into the dental sector, we’re encouraging our valued Perfect Patients clients to refer their dentist to Smile Marketing: http://www.smilemarketing.com When they sign up for our service and name you as the referral source, we’ll cut […]

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Perfect Patients | Annual Client Survey

Perfect Patients | Annual Client Survey

Just a heads up to be watching your inbox for our annual client survey. Every August we canvas Perfect Patients clients to uncover their perceptions of our website service and identify areas where we hit the mark and areas that need some work. Over the years, this client feedback has helped direct our development decisions […]

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Google Changes Algorithm. Again.

Google Changes Algorithm. Again.

Google announced that they have recently made a major update to their local algorithm. As a result, you may see a change in your website’s ranking within search results for specific search terms. Usually after a major algorithm update, there are several weeks of volatility within the search results, so you may see your website’s […]

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