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Chiropractic advertising and marketing are often used interchangeably. However, while all advertising typically falls under the marketing umbrella, they are not mutually exclusive. There are a few distinct differences, especially in the digital realm. As we discuss marketing and advertising and traditional versus digital methods, here are 3 questions to ask yourself about each technique: […]Continue Reading >
Social media has shaken the world of marketing, influencing what we see and do on the Internet. In terms of generating new patients, however, it’s not as straightforward as it may seem. Social media is important, but there are many misconceptions out there.Continue Reading >
The online space is crowded. These days, patients have an overabundance of options. This is why it’s as important as ever to make your practice stand out from the crowd. And it all starts with your website.Continue Reading >
You are probably familiar with the most popular search engines, like Google and Bing. But did you know that these platforms have their own local search function? To take advantage of this function, you first have to understand the basics of local search engine optimization (SEO).Continue Reading >
Looking for ways to improve your chiropractic marketing strategy, but not sure where to start? Here we outline 10 ideas you can implement quickly to enhance your practice marketing and start seeing more new patients.Continue Reading >